Nike City Tech
Barbour x ASOS
Nike Air Max Day US
Abercrombie & Fitch
ASOS June Campaign
ARKET
Puma Speedcat
Wrangler
Topshop
Adidas x ASOS
Held Still
This campaign unfolds as a series of quiet, colour-led environments, each representing a distinct mood within the collection. Rich oxblood reds and mossy greens create a visual narrative that moves from depth and intimacy to lightness and clarity.
Textural contrasts between polished leather and textured matte fabric add richness and variety throughout, creating a curated world, with imagery that feels both cinematic and elevated.
Role: Creative & art director